LRG Fall 2011 Collection

 

12 Jul 2011

 

 

 

LRG have gone retro with their video shoot for Autumn 2011 (or Fall if, and only if, you're American). Shot in San Francisco and modelled by music artists Mayer Hawthorne and Bilal; LRG snow team rider Chris Grenier; and skate team riders Tom Asta, Felipe Gustavo, Karl Watson and Jackson Curtain.

It's beautifully filmed in a golden sun-drenched haze and the music choice is on point with Mixed Emotions' soul classic Gold Of My Life.

The collection is pretty strong too featuring lots of preppy geek influences. The Panda version of Bones' "Ripper" graphic is a clever nod to old skate heads and will probably go over the heads of most people.

 


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